Microsoft launches new Windows Phone campaign "Meet Your Match"

"Smoked by Windows Phone" campaign was a hit where Microsoft's Ben Rudolph (@BenThePCGuy) showed up with his Windows Phone and challenged speed tests to people with other devices to prove how fast Windows Phone was. Microsoft along with Nokia, ran over 250,000 challenges in 54 countries with 98.9% success rate.

Now with Windows Phone 8, Microsoft has come up with a new idea that Rudolph calls "Meet your match". He explains that the new campaign "shows real people putting their smartphone - and more importantly, their idea of what a smartphone can do - to the test against Windows Phone."

Here's a sample involving a family he met while shooting in Santa Monica.



Here's another featuring a couple who were both avid iPhone 5 users:



Here's a spot where he introduce Kid's Corner to busy moms and dads:



Windows Blog